What Exactly is Hygge?
It’s popping up everywhere, and nobody is exactly sure how to say it. The Scandinavian wellness/comfort/lifestyle trend (pronounced ‘hue-guh’) has hopped across the Atlantic from its native land Denmark and implanted itself throughout many homes and businesses within the U.S. If we had to define it, key details include comfy knits, neutral colors, and a warm and comfy cleanliness one might find in a log cabin. Below we’ve laid out our 5 most Hygge pieces in the O.N.S collection. Stay cozy!
Grey V-knit Sweater
We’ll just through it out there and say our entire line of sweaters looks pretty Hygge, but the V-knit sweater takes the cake. It’s chunky, comfy, and looks great fitted or a bit oversized if you’re going for full-out comfort.
Camel Roll Neck Sweater
As we mentioned before, cozy sweaters are an integral part of embracing Hygge, so why not make it next level our roll neck sweater? Spun from a wool and cashmere blend, it’s sure to keep you warm in the dead of winter, but bonus points if you end up wearing it next to an open fire.
Black Quilted Vest
The perfect layering piece when your sweater just won’t cut it. It’s quilted for warmth and comfort, and black makes it an easy neutral to wear with anything and everything.
Grey BKLYN Jogger
Really maximize the comfort factor with our BKLYN Joggers. They’re a bit more tailored than your average pair of sweats which means you’re free to wear them while out and about or when you’re lounging around at home– And we just don’t think it gets any more Hygge than that.
If you liked this story, check out more in our Urban Transplants issue.






